DEATH OF THE SKINNY JEAN
Gino Green: It’s more than clothes… It’s a Movement!
Ten years strong! That’s how long they have been in the game. If you don’t know who Gino Green is your swag is in immediate need of attention. Check the local ER or ICU because, surely, it’s somewhere on life support with a morphine drip… and the prognosis is not good. Many tend to forget that Hip Hop, as a culture, grew from Rap music. And one aspect of said culture is that you be Ziploc’d in utter freshness at all times. Many a rap battle has been lost due to the fact that one assailant was draped in last year’s fad or some busted bo-bo’s. Can you imagine rappers today going up against someone dressed like MC Hammer? Exactly. He might be skilled, but it’s just giving your nemesis too much ammunition to blast you with.. continue reading
FASHION REVOLUTION: MANDOM INTERVIEWS GINO GREEN GLOBAL
According to Prince, it all goes back to one of the greatest elements of hip-hop, which is graffiti. As a graffiti artist he populated the walls and subways of New York City with his signature tag name. And as hip-hop and fashion emerged into the public spotlight so did his paintings, which were captured on the popular Lee Jackets, t-shirts and pants. continue reading
FORMAT PRESS
“If you don’t have enough money for marketing and have it screamed out on the radio or talked about on a TV show, you have to find a way to have people stop on the streets that say, ‘What is that?’ That is your marketing. I developed a logo.”
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STRICTLY FITTED PRESS
You’ve seen them on A-listers of the entertainment and sports industries. GINO GREEN GLOBAL is the brand that brought you the number 9 in full flair with their “BIG G LOOK” campaign. GGG has crafted fitted baseball caps to compliment their apparel collection.... continue reading
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